About this item

• Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
• Our advanced enzyme formula for liquid laundry detergent tackles the toughest stains with ease.
• Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
• Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
• Ultra concentrated, ultra-convenient liquid laundry detergent : 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
• Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent